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However, they didn’t give him the appearance he wanted. In the early days, his vision for Proxima Nova started with an ad for “Star Wars the Radio Drama.” He tried some of the “Star Wars” fonts, such as ITC Avant Garde Gothic and News Gothic. Before he turned to font design, he worked as a graphic designer. He points to the lettering styles of the 1970s as inspiration, as his fonts often have an Art Deco look. Simonson is an American font designer from St. It combines fonts such as Futura and Akzidenz Grotesk for a modern look with geometrical elements. Proxima Nova released in 2005 from designer Mark Simonson. Let’s study the specifics and learn more about this unique style and how you might use it. Proxima Nova is a font many have not heard of before but is quite popular among designers everywhere. We also consider the reasons people use it and how it fits with the other fonts in our guide. When we choose a face to feature, we carefully think through how popular it is. Some of the selections are common, such as Times New Roman, while people use others less frequently.
#GOOGLE FONTS PROXIMA NOVA SERIES#
We created this font series to help you figure out the purpose of different choices. Sorting through the hundreds of available fonts in any collection may not tell the whole story. Understanding where a font came from and the ways people used it can help you know its best employment today. Many fonts have been around for years or find their inspiration from older fonts created by hand ages ago. The font you choose communicates tone, invokes a response from the user and changes the entire look of a design. In this chapter of “The Font Series,” we’ll look at Proxima Nova.